Carrousel du Louvre, Paris – October 15–16, 2025
Anticipating risks to accelerate innovation.
That’s the vision GenEvolutioN will bring to Cosmetic360, the international exhibition dedicated to innovation in cosmetics and perfumery, organized by Cosmetic Valley. Held in the heart of Paris, this unique event brings together over 5,000 professionals from 70+ countries to shape the future of beauty.
Cosmetic360 2025: a focus on “predictions”
This year’s theme—PREDICTIONS—perfectly echoes the major challenges faced by the cosmetics industry: formulating smarter, reducing risk, anticipating environmental impacts, and staying ahead of regulatory shifts.
Hosted beneath the iconic glass pyramid at the Carrousel du Louvre, the 11th edition of Cosmetic360 will feature over 250 exhibitors, interactive zones, keynote sessions, pitch arenas, and the prestigious Cosmetic360 Awards.
It’s in this ecosystem of forward-looking innovation that GenEvolutioN takes its place.
GenEvolutioN: at the core of predictive safety for cosmetic innovation
GenEvolutioN supports cosmetics stakeholders with robust in vitro testing strategies and regulatory expertise—delivering safety data that is both reliable and forward-thinking.
Our commitment:
To combine scientific rigor with smart regulatory planning to accelerate safe innovation.
Our areas of expertise showcased at the event:
- Predictive genotoxicity testing (Ames, micronucleus, etc.)
- Fast-track testing solutions (results in 72h for selected assays)
- Migration & extractables testing for packaging and materials
- Screening of botanical extracts and complex ingredients
- Integrated approaches combining in vitro, in silico, and TTC-based modeling
In step with “Predictions”: anticipate, adapt, comply
Our presence at Cosmetic360 fully aligns with this year’s strategic focus: anticipating instead of reacting.
We believe that early, science-based safety strategies:
- Shorten time to market
- Prevent regulatory bottlenecks
- Reinforce brand credibility and sustainability claims
- And strengthen consumer trust
In an industry facing growing scrutiny—new ingredient bans, claims transparency, bio-based and clean beauty pressure—we provide a secure and scalable pathway to approval and innovation.
Meet our experts on-site
Whether you’re facing a regulatory challenge, developing a new ingredient, or simply navigating emerging toxicological concerns—our team will be available to share insights, assess your situation, and explore solutions together.
Not just a trade show, but a springboard for excellence
We’ll also be following the Cosmetic360 Awards, which highlight the most promising innovations of the year. And who knows—maybe one of GenEvolutioN’s signature approaches will take center stage, showcasing how predictive toxicology can drive smarter, safer beauty solutions.
The future of beauty starts with evidence
Cosmetic360 is more than an event. It’s a statement.
A moment to challenge conventions, break silos, and unite scientists, formulators, regulatory leaders, and industrial pioneers.
GenEvolutioN will be there to bridge science, innovation, and compliance—ensuring that safe beauty isn’t just an aspiration, but a reality.
